YOU think “owning a banner” just means slapping a logo on a store—you need vision, strategy, and execution.
YOU are just a name on an email thread. Being the brand ambassador means being the go-to, the driver, the decision-maker.
YOU let store performance run on autopilot. If you’re not tracking KPIs, tweaking strategy, and driving conversion, this isn’t for you. It’s not a self-driving car, after all.
YOU see budgets as just numbers on a spreadsheet. If you’re not actively working with finance, ops, and brand leads to optimise spending, step aside—this isn’t a game of Monopoly where you can just pass Go and collect €200.
YOU think stock just magically appears. Right stock, right time, right place—it’s your job to make sure that happens.
YOU don’t collaborate. Planners, buyers, and merch teams need your direction to ensure the buy reflects the banner’s vision because teamwork makes the dream work.
YOU don’t have your finger on the pulse of market trends and competitor moves. If you’re not mapping out the landscape, you’re already behind.
YOU think marketing is “just a nice extra.” If you’re not aligning with brand guidelines and driving local strategies, the message gets lost, just like your socks in the laundry.
YOU think brand training is a one-and-done deal. If staff aren’t living and breathing the brand, it’s on you.